only available in e-publication

Employer branding and the new world at work

AU$89.00Price
  • published May 2013

     

    A must read for leaders responsible for the attraction, engagement and retention of talent, by International employer brand strategist and author Brett Minchington

     

    Order Today!

     

    Employer branding & the new world@work' is the third book by acclaimed author Brett Minchington, Chairman/CEO of Employer Brand International.

     

    Key highlights: Learn

     

    • How to develop an employer brand strategy
    • Proven steps to defining your employer brand and EVP
    • The latest global research findings in employer branding
    • The business case for employer branding
    • How to measure the success and ROI of employer branding
    • How companies are leveraging mobile technology and social media to attract, engage and retain talent
    • Who are the world's leading employer brands
    • Employer branding in emerging markets
    • Engaging the CEO and Executive to invest in your strategy
    • Building an employer branding culture inside your company
    • Roles and responsibilities of employer brand leaders
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