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USA Associate - Ryan Estis
Ryan Estis is the Managing Director of Ryan Estis & Associates and recognized professional speaker, trainer and writer whose keynote, seminar, and workshop events focus on emerging trends/best practices in human capital management employment brand strategy and sales/marketing skill development. The former Sr. Vice President & Chief Talent Strategist for the McCann-Erickson World Group People Marketing division, Ryan is a Master Brand Strategist and has worked with leading employers across diverse industry segments helping define employment value proposition and develop talent management strategy. Ryan is a professional member of the National Speakers Association and holds a degree in Communications/Business from Ohio University.
USA Associate - David Parks
David Parks, Vice President of Business Development is a British transplant who followed his dream to work with some of the best brands and best brains in the USA. After a successful early career in the UK with Marks and Spencer, Omnicom and Forte he moved to California to work with renowned business author Tom Peters. In 2004 David along with two partners completed a management buyout from Tom Peters and created Bluepoint Leadership Development. Current day, Bluepoint boast around 30 associates working on high leverage leadership development initiatives for an impressive array of globally admired brands.
United Arab Emirates Associate - Sonja Visic
Sonja is a highly respected Brand Management, Marketing Communications and Project Management specialist. Sonja's professional experience has involved driving key destination brands and marketing campaigns for State marketing campaigns in Australia. Sonja has designed, launched and enhanced brand equity for major international tourism and education brands. In the mid-1990's Sonja designed and launched Australia 's largest ever State tourism direct marketing effort. The "Secrets" campaign went on to win the Australian Marketing Institute's Tourism and Leisure category positioning the brand as an Australian market leader.
Since moving to Dubai , Sonja has developed high level education-based feasibility studies for a national client and is currently Project Advisor for a British-based project management firm. Her role includes multi-project management of eight education-based nationalization projects.
European Associate - Per Olof Hall
Per is the founding owner of PlanetPeople, a consulting firm assisting clients create sustainable human resource and environmental solutions. Prior to starting his own business, Per gained extensive experience as Managing Director of a range of companies from startups to large international firms. Per's professional experience also includes senior management positions within TeliaSonera and Sales Director for Sterling Airlines. Per also founded a humanitarian aid organization.
Per holds a degree in construction technology from Pierce College, Woodland Hills, California and an MBA from the School of Economics and Management at Lund’s University.
Per deeply believes long term economical sustainability can only be achieved through sustainable human resources practices and a sustainable planet.
European Associate - Birgitte Seldorf
Birgitte Seldorf, M.Sc. in psychology, is the first Danish author to have a book published on Employer Branding (“Employer Branding”, Boersens Forlag, 2008 ). Birgitte is a managing consultant at Summit Consulting A/S – a high profile Danish HR consultant firm specialising in organisational and leadership development.
Birgitte's extensive experience on employer branding stems from more than 15 years of conducting qualitative research among employees and external stakeholders for some of the largest Danish and international companies in Denmark. For 9 years she has worked with strategic marketing and communication as a partner in Tranberg Marketing Recommandation, and for the past 5 years she has focused on employer branding research and strategy as well as the internal process of building a strong employer brand.
European Associate - Eugenio Amendola
HR Consultant and Managing Director of Anthea Consulting, a consulting firm specialized in brand management, campus recruiting and placement strategies. With a 10 year career consultancy Eugenio led many employer branding projects for some of the main multinational companies including Unilever Italia, Siemens, Coca Cola HBC Italy, P&G, Credem, Intesa San Paolo, Altran Italy, Group FS, Telecom Italia, Tim, Johnson&Johnson, Fiat Group, Italtel, Fater. Eugenio is a speaker and author of articles on employer branding, he has collaborated on the book “new trends in coaching” with a focus on the interaction between coaching and employer branding.
European Associate - Véronique Frogé
Véronique is the Partner, Head of Employer Branding practice
i&e Management
In 2000, Véronique joined i&e, a leading Paris-based counselling and communication group. Prior to i&e, Véronique worked with Danone and the French Olympic Committee. As a specialist in corporate communication, crisis management, HR and internal communication strategy, Véronique has consulted to leading international brands including France Telecom, Pfizer, IBM, Motorola, and public institutions such as the French Social Security.
Véronique has a deep understanding of the influences on employee perceptions and employer reputation, and in 2007 was involved in the establishment of i&e Management, a consultancy dedicated to change management, and bridging HR, communication and management. She now leads the HR marketing and employer branding practice with current clients including Orange, Thales, Thomson, Ipsen and Expanscience. Véronique believes a company’s employer brand is largely impacted by leadership behaviours, which have to promote a positive and supportive experience that delivers on the brand promise at each step of the employer relationship.
European Associate - Radosław Knap
An established employer branding consultant in Poland, Radoslaw has over 8 years of international experience working in USA, Germany, Hungary and Poland. In 2004 he became the Development Manager at a major engineering & IT recruitment company - BDI where he managed the "Best Employer for Engineer" project. After that he joined HAYS to implement Candidate Attraction Solutions in Poland. Radoslaw is an author of numerous articles on employer branding in leading Polish professional magazines and has been a speaker at events such as the "International HR Congress." He is the owner of the largest Polish Employer Branding community group on GoldenLine and established the first Polish blog dedicated to employer branding - employer-branding.blogspot.com. Radoslaw has a strong academic background with a MSc in Management & Marketing from Technical Univ. of Gdansk (Poland) and Universität Bamberg (Germany), Business Trainer diploma by Polish Psychological Society and he is currently completing his doctoral studies as Kozminski University in Warsaw.
Radoslaw's main areas of interest in employer branding includes: methods of selecting the most effective candidate attraction tools as a part of an employer branding strategy and the process of engaging senior management and employees to ensure employer brand communications are consistent with the HR strategy.
Australasian Associate - Ron Tomlian
Ron is the founding owner of Marketing Counsel, a strategic marketing consultancy specializing in branding, marketing communications and strategic marketing planning. Ron is also a Director of Square Holes, an innovative market research group, who specialize in providing insight and evaluation services to major organisations.Ron is a senior lecturer in marketing in the MBA programs of the International Graduate School of Business at the University of SA and the Le Cordon Bleu School and is a Chair with the international firm, The Executive Connection (TEC) which includes facilitating and mentoring think-tanks of CEOs to develop sustainable business entities.
Ron has over 15 years senior executive experience, giving him a keen insight into organisational dynamics. His most recent roles in the corporate arena include CEO of the Australian Institute of Management (SA), Executive Manager- Marketing Adelaide City Council, and Marketing Manager - ETSA Power.
Australasian Associate - Dr Steven Goodman
Dr Steven Goodman is a Senior Lecturer at The University of Adelaide Business School where he teaches Services marketing and Marketing Management in the MBA Program in Adelaide, Hong Kong and Singapore. His research interests include decision making influencers, within the consumer and value system context. An experienced practitioner, he has consulted in the areas of Strategy, Planning and Communications, within the wine, travel, entertainment and hospitality sectors. Prior to this he worked in Advertising and Sales and was the Market Manager for Yellow Pages Australia.
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